My profuse apologies for the long delay in getting these videos up from the Social Pharmer Unconference, which was held on April 21st 2009.
If you missed the unconference or just want review the presentations/discussions from the event, you can now watch the archived version of the videos at PTV’s site here — you simply need to register to access the videos. Here’s the agenda from the unconference:
- 9:30am Fard Johnmar
>> Achieving Openess – Transparency and Authenticity in Pharma. - 10:20am Michael Parks
>> Developing a Framework for Blogging and Social Media in Pharma. - 11:10am John Murray
>> Exploring The Realities Of FDA Regulation And Creative Opportunities In The Here and Now. - 12:00pm Lunch break
- 1:00pm Steve Woodruff
>> Key Business Needs That Can Be Addressed NOW with Social Media. - 2:00pm Josh Bernoff
>> How To Do Social Applications At A Pharma company Without Getting Fired. - 3:00pm Jack Barrette & Julie Wittes Schlack
>> The Patient Perspective — What Do Patients Want from Pharma Engagement? - 4:00pm Townhall Discussion
>> How Can We Collaborate to Break Down Barriers to Social Media and Save Pharma’s Battered Rep?
NOTE: Josh Bernoff requested that his presentation NOT be recorded, as the data was being presented for the first time and is part of Forrester’s report on “How to Create a Social Application for Life Sciences without Getting Fired“, though you can download his slides from the event here (registration required).
A very big THANK YOU to Matt Mamet and PermissionTV, who kindly offered to record, produce, and host the videos. If you’re looking for a video hosting company with some really creative options — such as “truely” interactive online videos and video channels/communities — then I suggest you check PTV out!



July 24th, 2009 at 8:43 am
[...] fast friends and pharma conference collaborators. In fact, this spring Shwen launched the first Social Pharmer conference in Boston, where we experimented with a more informal format, and a number of those who [...]