Tis the season for webcasts, I guess.

Here’s another interesting webcast coming up:
“5 BIG REASONS for taking pharmaceutical marketing online“, organized by Medical Makreting and Media and sponsored by Google. Here are more details…

DATE: Wednesday, Dec. 12, 2007
TIME: 2pm EST/11am PST

CLICK HERE FOR FREE REGISTRATION

Many pharmaceutical marketers are still unsure about entering the digital landscape and even less certain of what to do when they get there, Interactive marketing experts from Google and pharmaceutical companies will discuss why marketers should take the plunge and how it could positively impact their business.

Sponsored by

UPDATE (12/12): If, like me, you were not able to participate in the live webcast, you can still access the archived recording here. You will need Windows Media Player 9 or higher to view the presentation. I had a quick listen to it today and the first thing that struck me was that the audio recording quality is absolutely AWFUL — PharmaVoice really needs to invest in some better webcast recording/publishing equipment before offering another one of these. Ugh!

PharmaVoice is hosting a Webcast on “What Can Web 2.0 Do for You?“.

Here are more details…

Reserve your Webinar seat now at: https://www1.gotomeeting.com/register/581133173

Title: What Can Web 2.0 Do for You?
Date: Tuesday, December 11, 2007
Time: 2:00 PM - 3:00 PM EST

Featuring Keynote Presenter: Daniel Limbach, PharmaVOICE Webcast Network

Webinar Description
Everyone has heard about Web 2.0, but it’s not consistently clear what it is and what it does. This web seminar will describe Web 2.0 without the technical jargon that is often used in describing emerging technologies. It’s a seminar for business professionals in the life sciences.

Participants will take away a better understanding of Web 2.0 and how it can improve the productivity and profitability of their business. They will also be armed with a concise set of questions to ask themselves before undertaking any Web 2.0 initiative, and a list of additional resources to help them take advantage of the exiting opportunities available with Web 2.0 technologies.

About the Presenter
Daniel Limbach of PharmaLinx LLC has been immersed in new media technologies since 1990, predating the explosion of the World Wide Web. Dan is the Producer of the PharmaVOICE Webcast Network, an evolving collection of Podcasts, Webinars, and Videocasts. He is also Managing Director of AccessFYI.com, a new industry portal for the life science professional (launching in January 2008).

What will you learn by attending?

• Definition and overview of Web 2.0
• Where it is being used effectively
• Pitfalls and challenges of Web 2.0
• Questions to ask yourself before implementing any Web 2.0 initiatives
• Available resources

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