Podcast Expo and Everybody’s a CEO Boot Camp

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As some of
you may have read in my earlier post, I will be part of a discussion panel on Driving Innovative
Ideas through Podcasting
at the upcoming
Podcast
and Portable Media Expo
(PME) in Ontario,
CA
. Since it’s only a few weeks
away now, I thought I would try to hype it up a bit and give myself a shameless
plug with the following banner ad:

If any of
you are planning on being there, feel free to send me a quick email or say hi when we’re there.

On similar
note, my friend Kathleen
Gilroy
(CEO, Otter Group)—who will
also be on the panel with me at the PME—has recently launched a great program called
the “Everybody's a CEO Boot Camp.”

It’s designed for people who are “…still mystified by the wildly popular new world of blogs,
podcasting, and RSS and wondering how you can use these technologies to reach
more people and improve your marketing and sales
” or if you want
to “…understand just where you can make the greatest
contribution and want to tap into a network of like-minded people to help you
figure it out and then make it happen
.”

The inaugural
1-day program will be held in Boston, MA
at One International Place
on October 25th from 8:30am to 4:00pm. The program will cover the basics of blogging,
RSS, podcasting, and other emerging technologies and how they can be applied
to businesses
. It even includes an overview of some of the popular Web 2.0
services—such as Basecamp, Flickr, Google Calendar, etc—and how the Otter Group
uses them as part of their business.

For more info, here’s
an interesting write-up
on the CEO Boot Camp
by Robin Good.

If you’re
interested in attending, use the code FOK for a 10% discount on the
registration price; but hurry—there are limited seats!

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